Agreement between ISWO and CBC builds on their past partnership to further improve awareness of and increase access to major sport and cultural events for Indigenous youth and adults in Ontario over the next five years. CBC Sports will provide a minimum of 100 hours of live and on-demand coverage throughout the series of ISWO events, including, but not limited to the Masters Indigenous Games (2021, 2023), and the Ontario Indigenous Summer Games (2019, 2021, 2023).
- CBC Radio will produce multiple documentaries telling the stories of the participants in ISWO programming who have used sport as pathway to wellness.
- CBC Arts will produce digital and radio content reflecting the rich diversity of cultural expression during ISWO events.
- CBC News’ award-winning Indigenous Unit will cover ISWO through original journalism, story-telling and news coverage. This coverage will be distributed across all CBC/ platforms, including those specifically developed to reach Indigenous people.
- CBC Sports will produce signature ISWO sport features for several platforms including ca, Twitter and Facebook.
- Where possible, CBC regional offices will collaborate with ISWO for the purpose of increased storytelling of Indigenous sport and wellness opportunities led by ISWO.
Both CBC and ISWO will make best efforts to provide increased opportunities to promote Indigenous participation in sports media careers.